The on-line gambling industry is the most profitable industry on the internet. Millions of men and women around the globe are wagering on sports online casino, playing online poker, bingo and even the lottery online at any of the thousands of gambling sites available on the net. Even people that have never visited a land based casino or perhaps a local bookie are finding themselves visiting online casinos and poker rooms regularly.

As a result, what makes gambling on the web so appealing? Yes, you can play any game of your choice without needing to leave your favorite chair. But, you will not be served free drinks; you won't be able to watch the game you have wagered on from big TV screens; you may neither see the facial expressions of your poker opponents nor to hear the sounds of the coins fall from the slot machine when you hit the big jackpot...